Bisset Adams created store concept designs for the Opel’s new Adam car, to offer an innovative and personalized customer experience. The designs feature a ‘functional chic’ monochrome palette, using materials such as chrome, leather and chainlink mesh to give a more upmarket, premium environment for the product, acting as a ‘plug in’ to an existing showroom space. This concept was prototyped and tested, and is being rolled out across Europe.
Images © by Auto Sparer and Bisset Adams
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer
© by Auto Sparer

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